When the Arizona Coyotes made the move to Utah earlier this year, there was a lot of speculation over what might happen with the team's name. It was announced in the process of the relocation that Arizona will be given the option of retaining the Coyotes name and may return to the NHL as an expansion team in 2027-28. As a result, new owner Ryan Smith began the search for a new team name.
Originally, it appeared as though the franchise could opt to go with "Utah Hockey Club" as a team name for its inaugural season, but that decision quickly went to the wayside in favour of a fan vote to help patrons name the new team.